Press Release – 11 May 2007

 

FIRST KEY WORKER HOMES AVAILABLE UNDER THE

LONDON-WIDE INITIATIVE

 

Affordable Key Worker development created by English Partnerships and First Base in Shoreditch

 

The first Key Worker homes for sale under English Partnerships' London-Wide Initiative are now available at Adelaide Wharf, a cutting edge scheme by urban regeneration developer, First Base.

Located in the up and coming area of Shoreditch in London, Adelaide Wharf offers a range of 1,2 and 3 bed apartments for Key Workers starting at £112,000. Designed by award winning architects, Allford Hall Monaghan Morris, there is no difference in design or specification between tenures within the development, making buying a high-quality, new home a reality for many more teachers and nurses across the capital.

The homes are available to Key Workers at a significantly discounted rate as a result of English Partnerships, the national regeneration agency, making land available for delivering new homes. First Base will be responsible for the long term management of Adelaide Wharf, ensuring properties remain affordable each time they are sold on.

Unlike traditional shared ownership schemes, Key Workers buying at Adelaide Wharf own 100% of the home so there is no additional rent to pay. When the property is sold-on they share a proportion of any uplift in value with the landowner.

Elliot Lipton, Managing Director at First Base, said, "The shortage of truly affordable and quality homes for Key Workers, especially in London, is a major issue we all face. With rising house prices, many Key Workers are struggling to get a foot onto the property ladder.

"The Key Worker homes available at Adelaide Wharf mean that buying a high quality, sustainable home is now a reality."

First Base and English Partnerships are delivering a significant number of affordable Key Worker homes across seven other developments in London.

Out of the 147 homes at Adelaide Wharf  41 are for Key Workers with an additional 33 social for rent. The social for rent homes are partly funded by the Housing Corporation, who are also partners on the London-Wide Initiative with English Partnerships.

Stephen Oakes Area Director for English Partnerships added: "Adelaide Wharf is the first release of homes to come to market under the LWI.  In total, the Initiative will deliver more than 4,500 homes across London, with around 1,500 for key workers.  From the outset we  - along with our development partners - have sought to invest in creating quality affordable homes and Adelaide Wharf is a tremendous example of this aspiration coming to fruition."

First Base is launching its Key Worker homes this weekend at Adelaide Wharf 118-120 Queensbridge Road, Shoreditch, London E2 8PD. Key Workers interested in buying an apartment can visit the marketing suite and show flat between 10am - 5pm Saturday and Sunday 12/13 May 2007.  For viewings, sales consultations and further information please visit www.adelaidewharf.com or make an appointment through Savills on 0207 613 1888.

- ENDS -

 

For media enquiries, images or if  you would like to interview a Key Worker who has already bought a home with First Base please contact:

Jessica Gooch, Lexis PR

020 7098 6447

jgooch@lexispr.com

 

David Lucas, Lexis PR

020 7908 6422

dlucas@lexispr.com

 

Notes to Editors:

Key Worker Criteria

To be eligible for a Key Worker home at Adelaide Wharf, one member of the household must be a Key Worker earning between £28,000 - £60,000. The sales process is designed to be simple. First Base is working with leading independent financial advisors, SPF Sherwins (part of the Savills group), to provide a package which will wrap legal advice, easy access to finance, valuations and pre-arranged mortgages for all buyers.

 

First Base

Transforming Urban Spaces and Building Communities

First Base is the residential-led urban regeneration developer that creates stylish homes in great urban spaces.

-       It transforms the way that properties are built - using best practice modern construction methods that keep costs low yet quality high, embrace sustainability and ensures value for money.

-       It transforms the way that communities are formed - with a mix of tenures, a range of homes, a commitment to high quality management and services that make friends of neighbours.

-      And it transforms the way that style meets function - with attractive designs, inside and out, that do more than simply look good.

Designed by renowned architects, built by skilled craftspeople, managed by experts, First Base homes are quality, sustainable and affordable properties for purchase or rental.

The company was included in the 2006 RIBA 'Top 50 Clients' survey for its innovative approach to quality design, using renowned architects including, Rogers Stirk Harbour and Partners, AHMM and Fletcher Priest for a range of projects across the capital.

First Base is also a founding member of the UK Green Building Council which launched in spring 2007. The UK Green Building Council is a non-for-profit organisation which  aims to reduce the environmental impact of buildings by improving the way they are designed, built and maintained.

For further information please visit www.firstbase.com

English Partnerships

English  Partnerships  is  the  government's  national  regeneration agency delivering  high  quality,  sustainable  growth  in  England. It does this by developing its portfolio of strategic  projects  and  acting  as  the government's advisor on brownfield land. It also ensures that surplus public sector assets  are used to support wider government objectives, especially those  contained  in the Sustainable Communities Plan.  English Partnerships helps  create communities where people can afford to live and want to live.  Information on projects and    programmes can be found at  www.englishpartnerships.co.uk

English Partnerships and the Housing Corporation are working with the Department for Communities and Local Government to establish the proposed new national housing and regeneration agency, Communities England.

The London-Wide Initiative pilot scheme was launched to fast-track more affordable homes in Greater London. The scheme will focus on a portfolio of sites, selected as a test-bed for introducing a range of new ideas for the delivery of homes. The pilot scheme will deliver up to 4,500 homes over the next five years of which around 1,500 will be affordable homes for key workers. Three development partners have been selected to work in partnership with English Partnerships to deliver homes through the London-Wide Initiative; First Base, Key London Alliance and a consortium led by Countryside Properties plc.